Where brand
& business
converge.
About
OFELIA, founded by Annie Ferrer, partners with forward-thinking organizations to align brand strategy with business objectives so every expression of your brand fuels your growth.
Capabilities
01
Strategy
Brand positioning
Brand architecture
Employer brand
02
Identity
Visual & verbal identity
Messaging strategy
Copy development
03
Execution
Communications planning
Cross-channel activation
Creative oversight
About Annie
Annie brings a structured yet imaginative approach to brand building—using insight to inform imagination, and imagination to unlock growth. With an MBA from Columbia, a background in journalism, and a decade leading brand strategy across finance, technology, and education, she combines sophistication with flexibility to help brands thrive.